EVERY THREAD HAS A STORY

At william+palmer, we don’t just make clothes—we craft keepsakes. From tiny stitches to big memories,
everything we create is inspired by the magic of childhood and the love of family."

Hi, I’m Maddie!

william+palmer began with my love for making meaningful, custom pieces for my own children. I wanted to give families like yours something more—clothing that celebrates who your little ones are and the memories you’ll create together.

Every piece is handmade here in Memphis with care, creativity, and a whole lot of love.

STITCHED WITH LOVE

Back when my kitchen table doubled as my studio, I had one goal: to bring joy to families through custom clothing.

I started with just a needle, some thread, and inspiration from my kids. Today, william+palmer is still all about celebrating the little moments that matter most—one handmade piece at a time.

HOW IT ALL STARTED

From the first giggle of a newborn to the proud smile of a ‘Big Sister,’ every design we create is inspired by you. Our pieces are more than clothing—they’re a way to mark milestones, share love, and capture the joy of growing up.

WHAT INSPIRES US

At william+palmer, we believe that every little detail matters. From hand-stitching your design to selecting the softest fabrics, each piece is made to be as memorable as the moments you’ll create in it.

LET’S CREATE SOMETHING BEAUTIFUL TOGETHER

Whether you’re designing for a special day or adding a little joy to the everyday, we can’t wait to bring your ideas to life. Let’s make something unforgettable.